Monday, November 2, 2009

How To Pick A Profitable And A Good Product To Promote From ClikcBank, And Other Afflilate Centers. Part 3.

This is the continuation of the last post. How new comers to PPC game lose money. As a new comer to PPC game you have to put the following things into consideration.

Before long they would discover they are either not having clicks, or there are clicks on their adwords, but the clicks are not converting, that is, people who are clicking on the adverts are not going ahead to make order for the product. Therefore, while they are paying Google( if they are using Google Adword), they are not making any commission because they are selling. That, of course, is a loss.

The simple reason for getting into this position is that the amount of money the marketers is biding on the high converting keywords (these are keywords that people that are more likely to make purchase use) is not enough to get his or her adwords that exposed to people who may likely to buy.

In nutshell, the marketer's adwords are only seen by people who are either looking for information or just "window-shopping". They will click on the adverts without any intention to buy.

It is therefore not a good strategy to pick a product to promote just because it is a top selling product on Click Bank,CJ,or other centers. Most of the time, if not in all cases, products that have been identified as top selling at the affiliate centers are usually very competitive to sell.

Even if you decide to use search engine traffic to sell it, you may discover a tough competition there too, so much that unless you know search engine optimization and are able to optimize your site strongly, your site may never come near the first page on the search engines.

Experienced marketers, who have money to spend, would have secured the services of search engine optimization experts to strongly optimize their sites to a high page rank, so that whenever anyone makes a search for their keywords, their sites would be on the first page. They would have also made their sites highly professional with the ability to convert strongly.

The consequence of this is that it will be extremely difficult for you to displace these sites from their top positions on the search engines. If you want to try,you should be prepared to know deep search engine optimization strategies to apply on your sites, and you should be willing to put in some months of work to build it to the level it could complete favorably with the old sites.

The better way to choose a profitable product to sell is to research an industry and find a niche that has good search volume as well as high potential to make purchase. You should also check the level of competition in the niche, and if it's not high, you could be sure of making money in it. You could then go to any of affiliate centers to find a product that solves an identifiable promblem in that niche to promote .

And the good thing is that there are lots of profitable niches that have not been exploited yet. All you have to do is to find them.

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